I build the custom tools that automate the busywork and speed your business up — inventory, orders, scheduling, whatever's eating your week. Made for your business specifically, and built to keep working long after launch.
And it breaks, gets overwritten, or only one person actually understands it. I turn it into a real tool anyone on your team can use.
You re-type the same data into three places a day. I connect them so it flows once and stays in sync.
Counting stock, building orders, sending the same emails. If it's repetitive, it can usually be automated away.
Tired site, no real presence online, a brand that undersells you. I build the website or app and make sure it's presented the way your work deserves.
The problem: right now the driver tallies every sale on a paper pad, and at the end of the night the owner re-counts the whole van's inventory and sales by hand to check it — slow, and easy to get wrong. Here's the tool that replaces it. Walk through a single day below — two trucks, multiple stops, sales tagged automatically.
Most small businesses lose hours to steps that a computer should just do. Flip between the two and watch the busywork disappear.
Plenty of people can throw together something that looks right in a demo and falls apart a month later. That's not what you're getting. I've got 5+ years in software engineering, some of it at one of the world's largest banking and financial-advisory institutions, where I built the testing, security, and reliability systems behind real people's money — real data, real risk, nothing allowed to quietly break. I've also built a consumer music-streaming platform from scratch — where artists get discovered and booked. I've got real experience across plenty of project types on a wide spectrum.
Tested, documented, and architected properly — so it doesn't break the first time something unexpected happens, and you're not back to square one in six months.
Never a template forced to fit. A website, an app, an internal tool — whatever actually matches how your business runs and what your customers need.
If a simpler fix works, or something off-the-shelf already does the job well, I'll tell you straight. You're not a sale to me — the goal is solving the actual problem properly.
I've been an artist my whole life, not just a coder. That's the rare part — plenty of people can make software work; far fewer can make it look and feel like something you're glad to put in front of people.
We just talk through the problem. I ask the questions, find where the time's actually going, and tell you straight whether I can help or point you somewhere better.
A clear plan with a fixed price and timeline before any work starts. No hourly meter running, no moving goalposts.
You get a working tool, the know-how to run it, and someone who picks up the phone when you need a tweak.
A broken tool, a tangled workflow, a system that should run itself — tell me what you're dealing with. I read every message personally.
Thanks for reaching out — I'll read it personally and get back to you within a business day. The free first call usually goes faster than you'd expect.